4D Selling Process
Unit 7 4D Marketing Basics
The aim of this unit is to develop knowledge and understanding of the marketing mix and the concepts of marketing and sales.
4D Selling Process
Unit 7 4D Marketing Basics
The aim of this unit is to develop knowledge and understanding of the marketing mix and the concepts of marketing and sales.
4D Selling Process
Unit 5 4D Understanding the Buyers Needs
This unit aims to support knowledge and understanding about consumer buying behaviour and factors that influence the consumer. This is an essential part of the sales process that supports the concept of customer focus.
4D Selling Process
Unit 4 4D Communication Skills
This unit aims to support learners in gaining the knowledge and understanding about the questioning and listening skills needed by salespeople, how and when to ask questions and how to demonstrate to the customer that you are listening. The sales role requires the ability and skills to communicate information about products and / or services to customers both verbally and non-verbally and to build rapport.
4D Selling Process
Unit 4 4D Good Customer Service Skills
This unit is designed to enable learners to understand the ideas and develop the skills of customer service.
4D Selling Process
Unit 2 4D Selling Process
This unit aims to support learners in developing knowledge and understanding of the 4D Selling Process and the way in which the sales cycle works.
4D Selling Process
Unit 1 4D Make an Ethical and Legal Sale
This unit aims to cover the knowledge involved in understanding customers’ legal rights and ethical selling and the consequences of non-compliance and unethical selling.
Sales people must show that they act responsibly in relation to their customers and must obey the law in relation to selling.
A Variety of sample learning objects and learner activities.
About the Author
Rubric Consultancy has successfully developed the 4D Selling Process programme for FTSE 100 ‘blue chip’ companies. Robbie Beecher has over 30 years education and training experience coupled to significant sales and business development delivery & management. He was a Consultant for The Peugeot Motor Company delivering a new dealership training programme for their network salespeople in the UK. He was made a ‘Fellow’, provided with Chartered Manager [Cmgr] status in 2010 with the Chartered Management Institute and was an early Member of the Institute of Sales and Marketing Management. He has a post graduate qualification in training and education, a Certificate in Education from Greenwich University.”
See more at www.rubricconsultancy.com
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